FLOW

About this plugin

What is FLOW?FLOW is a Figma plugin designed for creative teams and designers who need toadapt a single Key Visual (KV) to multiple advertising formats quickly andefficiently. It eliminates the tedious manual work of resizing andrepositioning elements across dozens of different dimensions.---What does FLOW do?FLOW takes a master design and automatically generates adapted versions forall major advertising platforms and formats. It uses an intelligentcategorization system based on aspect ratios, grouping similar formatstogether (horizontal, vertical, square, ultra-wide, ultra-tall) to ensureoptimal element positioning across each category.---Utility- Save hours of repetitive work — What used to take hours of manual adaptationnow takes minutes- Maintain design consistency — All adaptations stay linked to their master,ensuring brand coherence- Reduce human error — Automated positioning based on relative proportions andsmart rules- Streamline workflow — From one master design to 50+ formats in a few clicks---Key Functions1. Smart Format Selection- Pre-loaded formats for META, YouTube, Google Display, TikTok, LinkedIn,Twitter, Pinterest, and more- 70+ standard advertising formats included- Custom format creation for specific needs- Import format lists via CSV2. Intelligent CategorizationAutomatically groups formats by aspect ratio:- Ultra Horizontal (banners, leaderboards)- Horizontal (video thumbnails, feed ads)- Square (social posts, display ads)- Vertical (stories, portrait ads)- Ultra Vertical (stories, skyscrapers)3. Category Master Generation- Creates a "Category Master" for each aspect ratio group- Allows manual fine-tuning per category before generating final adaptations- Elements maintain relative positioning and proportions4. Layer RecognitionRecognizes specially named layers for smarter adaptation:- #background — Fills entire canvas- #logo — Maintains brand positioning- #headline — Scales text appropriately- #cta — Preserves call-to-action visibility- #product, #price, #legal, and more5. Batch Adaptation- Generate all adaptations from a category with one click- Handles duplicates intelligently- Progress tracking for large batches6. Synchronization- Category Sync — Update all adaptations when you modify a Category Master- Master Sync — Propagate changes from the original design to all categoriesand their adaptations- Keep everything in sync without manual updates7. Format Management- Create custom platforms with personalized icons- Edit, move, or delete formats between platforms- Save and manage custom format lists---Who is FLOW for?- Creative agencies adapting campaigns for multiple channels- Marketing teams needing quick format variations- Freelance designers handling multi-platform deliverables- Brand teams maintaining consistency across touchpoints---FLOW — Design once, deploy everywhere.